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The current plans

Pricing is published live on the pricing page — that page is the canonical source of truth and reflects any changes the moment they go in. The structure is consistent month-to-month:

• A free tier with NIFTY and BANKNIFTY index signals.
• Paid tiers (Starter, Plus, Pro, Premium) that unlock per-stock signals — coverage scales by tier, from the top 10 NSE stocks by market cap up to the full ~760-name large-cap universe. The covered universe is fixed per tier; there is no per-user stock selection.
• Paid tiers can be billed monthly or annually (annual at a reduced effective rate).

Upgrading

1. Open the app.
2. Settings → Subscription → Upgrade.
3. Pick monthly or annual.
4. Pay via Razorpay (UPI, card, netbanking — all supported).
5. The feed unlocks within seconds once Razorpay confirms.

If you haven't finished KYC, the upgrade flow walks you through KYC first — see the KYC walkthrough.

Downgrading

You can downgrade from paid back to free at any time:

• Settings → Subscription → Cancel.
• The downgrade takes effect at the end of the current billing period. Until then you keep paid access.
• No partial-period refund on a cancellation — see the refund policy for the exception cases.

Switching monthly to annual (or back)

The cleanest path: cancel the current plan, let it expire at period end, subscribe to the new plan. If you need to switch immediately (e.g., to lock in pricing before a change) email support@markov.in.

What about a family or office plan

We don't run multi-seat plans today. SEBI rules require each subscriber to have their own KYC and client agreement on file, which means each person needs their own account.